Frank was looking good this year! Decked out in electric purple board shorts the KROQ mascot set a sharp tone for the 2014 Weenie Roast.
Again this year we had the good fortune of designing and fabricating some of the event signage. One of the cool pieces we made was the centerpiece to the main stage truss banner. We printed the 4 foot tall logo onto 1/8″ thick alumacore (alumacore is a strong lightweight sign material). The alumacore logo was routed into a 3D shape and attached onsite to the overhead stage truss by our partners at RWB Party Props.
Backdrop banners continue to be a hot item for us and KROQ got in on the fun this year. The price of digitally printed banners has come down so much that it now makes economic sense to produce huge backdrops on strong material for a single usage. For the KROQ Weenie Roast we placed the 2014 logo over stock California beach scenes to create an awesome set of backdrops. RWB installed the 8′ x 8′ full color vinyl banners onto lightweight framing and placed them on the main stage. The backdrops became a photo op for the bands and a great branding opportunity for KROQ.